LG Digital Creative Partnership

8 years of digital creative partnership with LG Malaysia

Over the past decade, our relationship with LG Malaysia has evolved into that of a digital creative partner. Being one of the leading home entertainment and home appliances brands in the world, LG Malaysia’s digital presence reflects not only the global brand but also their local marketing strategy. 

Broadly, what we do for LG Malaysia is classified as follows.

Website Creatives & Copy

Producing all digital assets to keep the LG website up-to-date; digital assets and copy adaptation for the blog section of the website.

Social Media Assets + Community Management 

We produce all social media creatives & copy for LG Malaysia’s various social media profiles (Facebook, Instagram & YouTube) as per LG social media strategy; community management and customer interaction via the social media handles is supervised by us. We are the first responders to most customer queries and grievances.

Festive & Promotional Campaigns

For web & social media. Static and moving images. Malaysia is a multi-racial, multicultural country that celebrates many festivals in a year: across various religious groups. LG Malaysia therefore has a highly active festive campaign plan, that’s ongoing almost through the year. We produce all the creatives for festive and promotional campaigns for LG Malaysia.

Printed Collaterals & Sales Tools

Brochures, catalogs and leaflets for new product launch as well as events such as LG regional convention.

Client
LG Electronics (M) Sdn. Bhd.

Duration
2012-2020

Scope
Creative, Digital & Social Media