AICL Rebranding

Celebrating a new chapter and preparing for future growth

Started in 2008, now a regional leader, AICL Communications is a specialist stakeholder communications consultancy based in India. Over 11 years of business, AICL expanded their capabilities from corporate reporting to a consultancy helping organisations build better relationships with audiences, and an IR consultant and trainer. AICL is a market leader boasting of a clientele that includes Tata Steel, Maruti Suzuki, Reliance Industries, JK Cement, Pfizer India and more. 

AICL felt a need for a brand extension that represented their growth and the value they bring to customers. Some Early Birds were tasked to rethink and redesign AICL’s corporate branding and positioning – from a corporate reporting agency to an integrated creative agency where design, content and strategy come together to create impactful communication. The brand extension was applied to AICL’s website, print, pitch presentation, office environmental graphics and social media.

Check out our corporate reporting and branding & visual identity sections for more such work.